Target the trends, focus on flavor!

Target the trends, focus on flavor!

8 Trends for a Flavorful 2024! Journey with PROVA, your destination for sweet brown extracts and flavors, through our research into the latest dynamic trends shaping CPG consumers’ tastes. At PROVA, we leverage our expertise to craft innovative flavors that...
Dig Deep into Plant-Forward!

Dig Deep into Plant-Forward!

Dig into the growing trend”Plant-Forward” Dig into PROVA’s “Plant-Forward” trend report and join us as we go deep into plant-based flavor trends shaping 2024. Our comprehensive report uncovers statistics, top flavors, and the markets...
Flavor to Savor, Mocha-mallow

Flavor to Savor, Mocha-mallow

2 Roasted Notes = 1 Epic Flavor  Create your next best seller with PROVA’s original “Mocha-mallow”. Include PROVA’s Natural Mocha Marshmallow Type Flavor into your application for a new twist of s’more. Datassentials evaluates of US menus...
Flavor to Savor, Cafe-ube

Flavor to Savor, Cafe-ube

“Cafe-ube”, can you dig it? The trendy ube latte has found its way out of its coffee cup and into PROVA’s unique flavor.Taste our “Cafe-ube” flavor profile in PROVA’s Natural Ube Latte Type Flavor. Enjoy roasted coffee notes with...
Flavor pairings & coffee cravings

Flavor pairings & coffee cravings

Is your product searching for a new twist? Explore our latest report where we dive into the world of flavor pairings, designed around your coffee-flavored products!  Inspired by PROVA’s core range, vanilla, cocoa, coffee, and caramel, this report adds supporting...
Join the Cold Foam Craze

Join the Cold Foam Craze

Foam-topped beverages are on the rise! For coffee connoisseurs, tea enthusiasts, and cocktail/mocktail aficionados, a flavorful frothy topping adds to each sip.  Sweet Vanilla-flavored foam on iced coffees Festive Pumpkin Spice-flavored foam on cold brews Bold...