80+ Years of Flavor Expertise. One Totally Rad Celebration.

For more than eight decades, PROVA has brought expertise to the sweet brown flavors consumers know and love, from vanilla and cocoa to coffee, caramel, and beyond.

To celebrate, we’re going totally ’80s at SupplySide Global!

Swing by Booth #2838 for snacks, drinks, and throwback vibes. Then, once the show floor closes, join us as we turn up the volume and keep the celebration going.

Dress to impress, ’80s style. Think neon, denim, leg warmers, windbreakers, and big hair. The bolder, the better!

We hope you can celebrate with us for one totally rad party.

Date: Wednesday, October 28
Time: 7:00–10:00 PM
Location: Rockhouse | Las Vegas
Theme: Back to the ’80s — your best ’80s outfits are required!

 

Take the Inspiration Beyond the ’80s

Infinite Flavor Inspiration Starts Here

Explore how flavors and trends can move across categories, creating infinite inspiration for your next innovation.

What if your next big flavor idea came from an entirely different category?

Today’s tastes are crossing category lines, opening new possibilities for product development. Bring fresh thinking to your pipeline with PROVA’s Category Crossovers, where trending tastes inspire unexpected applications and new opportunities.

PROVA understands the tastes that resonate across categories. From sweet foods to nutritional beverages, vanilla, cocoa, and caramel consistently rank among top flavor choices, demonstrating their versatility and lasting consumer appeal.

Discover where flavors can take you next.

Taste Flavors that Cross Categories!

Let us help you discover tailored flavors that consumers love!