Perfecting Your Product's Taste

PROVA’s extracts and flavor solutions are designed to ensure your product delivers a crave-worthy taste. Uncover our range of sweet brown notes – vanilla, cocoa, coffee, caramel, and more – built to help you overcome common formulation challenges and create the perfect flavor experience. Find us at SupplySide Global this October at booth #2416!

Crave-worthy Tastes

Sweet brown notes are delicious, versatile, and on-trend! Discover how PROVA can enhance the flavor of your nutritional bars, gummies, RTD beverages, and other better-for-you products.

Functional & Sweet

Missing the rich flavor notes from the Maillard Reaction in your plant-based formula? PROVA’s Caramel Extract delivers deep caramel notes—no sugar caramelization needed!

Looking to enhance your product with sweet flavors like caramel, maple, honey, or brown sugar without adding sugar? PROVA’s golden flavors help you create a signature taste that’s both delicious and nutritious.

Masking Solutions

Are added nutritional elements and proteins affecting your product’s taste? PROVA’s natural flavors provide masking qualities to eliminate off-notes while enhancing pleasant flavors.

Protec®, PROVA’s technical flavor solution, offers customized masking flavors to help you achieve the perfect taste. Partner with our team to develop a tailored masking solution for proteins, botanicals, and more.

Chef-Inspired Flavors

Nearly a third of US consumers say that flavors they try in a restaurant influence what they buy in a store.

– Mintel, Trending Flavors & Ingredients in Protein- US- 2025

Uncover how gourmet Chef creations spark CPG flavor innovation. 

Cost-Effective Alternatives to Vanillin

Antidumping and countervailing duty orders on vanillin have pushed companies to explore alternatives and protect their margins.

Vanillin alternatives, like PROVA’s range of Provanil® flavors, can be used in lieu of traditional vanillin or ethyl vanillin at a lower cost. These alternatives can also provide added technical benefits to products, for example, higher heat stability for baked goods.

Organic & Sustainable

Enhance your product with rich, natural vanilla notes while supporting the planet and its people. Our Care&Act Sustainable Organic Madagascar Vanilla Extract is ethically sourced and tracks over 50 key performance indicators (KPIs) to benefit Madagascar and the Malagasy community.

Reduce Cocoa Powder - Maintain Flavor

Want to reduce cocoa powder while keeping the deep, indulgent chocolate taste? PROVA’s cocoa flavor solutions allow you to cut cocoa powder by up to 30% without sacrificing the rich flavor your consumers love.

JOIN US THIS OCTOBER AT

SupplySide Global

October 27-30, 2025

Find your flavor paradise for the nutritional space. Pair our tropical vibe with our functional flavors at booth #2416.

Get the Full Scoop

Keep up with trending flavors to meet the market’s demand. Collaborate with our dedicated professionals to ensure that your product meets the highest standards of quality and creativity.

Let’s discuss and begin co-creating today!